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Hello, I am Carlos Silva.
I am a Brand, Digital, Motion, UX, and Systems Designer with 20 years of experience.
Beyond my technical skills and diverse experience, I am a listener, learner, critical thinker, problem solver, maker, and mentor. These qualities shape my approach to design and inspire those around me.
During seven years at GoDaddy, I developed UX Design and Multi-Brand Design Systems, improving design efficiency, customization, scalability and user experience.
After more than 10 years working as a creative designer, this period was about evolving my systematic approach to design, deepening my understanding of user experience design principles, and honing my skills in leadership and mentorship.
Earlier in my career, as a Creative Designer, I produced branding, illustrations, photography, video, digital and motion graphics.
From the beginning, I was excited to explore new mediums and always aimed to produce higher quality work. What truly excites me is having a holistic view of all customer touchpoints and creating a cohesive design language.
Design
Design is about thoughtfulness and intention. It’s not just about aesthetics, but about purpose, functionality and impact.
Every design choice aims to achieve a complete, functional, and meaningful outcome. Good design enhances a business's bottom line by streamlining operations, creating great products, improving customer satisfaction and increasing revenue.
Impact
By leveraging analytics and user feedback, we can create designs that are not only visually appealing but also truly impacful.
Testing and iterating on design choices ensures that our solutions meets user needs effectively. This data-informed approach leads to better usability, increased customer satisfaction, and higher engagement.
Process
I value collaboration above all else. Meaningful work comes from working together.
Together, we can view problems from different perspectives, identify challenges, communicate expectations, and understand constraints. This allows us to create an effective, iterative plan that ensures our solutions are not only aesthetically pleasing but also thoughtfully considered and problem-focused.
Colleagues
I am often described as a talented and visionary designer with a keen eye for detail, a deep understanding of user-centric design principles, and advanced technical skills
My peers appreciate my commitment and enthusiasm for delivering high-quality work. My direct reports value my open and refreshing management style, and my managers praise my effective communication and performance under pressure.
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Expect regular updates to content and user experience!
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Let's connect!
Please bear with me as I update all my online presence.
The content on some of these links is also a work in progress.